Episode #2: Stories from the conversion data frontline
Working with data can be complex, especially when you need this data to flow across your marketing ecosystem. But what if you get everything right, but can’t read your Google Analytics reports?
Episode 1: Stories from the tracking frontline
During the past couple of weeks, we’ve seen interesting marketing flows, customers twisting their arm instead of simply following the standard steps. Eventually, some of the support requests and the demo we ran, led us to enhance the platform to cover more marketing flows.