Know Your True ROAS, Tied to Real Revenue
Feeding cleaner data to ad platforms for 1,000+ brands
The ROAS Number You're Reporting Probably Isn't Real
Every platform reports ROAS its own way. Meta double-counts post-view conversions. Google attributes everything to its last click. TikTok claims credit on top of both. The sum of reported ROAS across platforms is almost never the ROAS your finance team can match against revenue.
AnyTrack reports ROAS the way it actually computes: ad spend synced from Meta, Google, TikTok, ChatGPT Ads, and Microsoft Ads, revenue tracked server-side from Shopify, your CRM, and your affiliate networks. Same revenue, every platform, attribution that survives a board meeting. Then that revenue data routes back to ad platforms via Conversion API so their AI optimizes on sales, not proxies.
Real Spend, Real Revenue, Real ROAS
Real Attribution
First-party attribution tied to revenue from Shopify, your CRM, and affiliate networks. No double counting.
Hourly ROAS
Revenue updates live. Spend syncs hourly. Spot campaigns going negative before the next morning, not the next quarter.
Closed-Loop Sync
Revenue data routes back to Facebook, Google, and TikTok via Conversion API. AI optimizes for revenue, not pixels.
ROAS Tracking Tailored for Your Business Model
For eCommerce
For Affiliates
For Lead Gen
For Info Business
ROAS Tracking Questions
Why It Matters
AnyTrack syncs ad spend directly from Meta, Google, TikTok, ChatGPT Ads, and Microsoft Ads, then combines it with revenue collected server-side from Shopify, your CRM, and affiliate networks. The result is ROAS tied to real revenue, not each platform's self-reported view of the world.
Yes. AnyTrack calculates ROAS for Meta, Google, TikTok, ChatGPT Ads, and Microsoft Ads, where it syncs ad spend automatically, and tracks the revenue behind it from every connected eCommerce platform, CRM, and affiliate network. One dashboard, one ROAS number, every campaign comparable side by side.
Close to it. AnyTrack records revenue as each conversion arrives and syncs ad spend every hour. That matters because Smart Bidding, Advantage+, and Smart+ adjust throughout the day, and your decisions should keep pace.
By feeding real revenue back to ad platforms via Conversion API, AnyTrack lets Smart Bidding and Advantage+ optimize on actual sales, not proxy events. Their AI sees the customers who pay, finds more of them, and the ROAS number you report keeps improving.
What can I do with AnyTrack?
AnyTrack collects every touchpoint as first-party data on your domain, then stitches them into one journey server-side. Paid, organic, email, affiliate, and referral all in one view, attributed to real revenue.
Most ROAS tools report what each ad platform claims. AnyTrack reports from your data: revenue tracked server-side, attribution tied to actual purchases, and then loops that data back to ad platforms via Conversion API so their bidding improves too.
In most cases, yes. Cleaner data on revenue and customer identifiers raises Event Match Quality, which directly improves how ad platform algorithms target your buyers. Lower acquisition costs, higher ROAS, same ad budget.
Yes. AnyTrack collects conversions server-side from your backend systems instead of relying on browser pixels that iOS and Safari block. Revenue reaches your ROAS dashboard regardless of browser settings.
Setup & Integration
Most users are live in under an hour. Add the Tracking Tag, connect your conversion sources (Shopify, networks, CRMs), and link your ad platforms in the dashboard. No code, no developers.
Yes. AnyTrack connects to all major ad platforms, 90+ affiliate networks, eCommerce platforms, CRMs, and analytics tools. Every spend and revenue source routed through one ROAS layer.
No. The Tracking Tag is lightweight and loads asynchronously. Heavy processing happens on AnyTrack's servers, not in the browser. Your site speed stays the same.
No. AnyTrack runs alongside your existing tracking. Most users see ROAS accuracy align with their CRM almost immediately and Event Match Quality climb within the first week.
Pricing & Plans
Plans are tiered by monthly tracked sessions and connected properties: Free, Starter, Personal, Advance, and Custom for high-volume accounts. Plans scale as your business grows. See the pricing page for current rates.
Tracking continues without interruption. Additional sessions are billed at the end of your cycle according to our rate card.
Yes. Pick Starter, Personal, or Advance, and you get a 14-day free trial of that plan. The trial needs your payment details. You aren't charged during the trial, and you pay nothing if you cancel before it ends. Or start on the Free plan: it costs nothing and needs no credit card.
No. Plans are flexible, with monthly or yearly options. Cancel or downgrade anytime, no long-term commitments.
See how other marketers achieve growth with AnyTrack
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Enhanced DTC Brand's Facebook Ad Campaigns
Overall Rating:
5/5
DTC Brand
Philipp Orel
+
AnyTrack Positioned an Ad Agency for Success Amid iOS Challenges
Overall Rating:
4.5/5
CEO of Ad Agency
Rodrigo Rumjanek
+
Enhanced Conversion Tracking for a Media Buyer
Overall Rating:
4.5/5
Media Buyer specializing in acquisitions
Kenneth
+
Transformed an eCommerce Marketer's Multi-Channel Tracking
Overall Rating:
5/5
eCommerce Marketer
Roderick Sherwood
+
Simplifying Complex Campaigns
Overall Rating:
4.5/5
Affiliate Marketing Agency
Valentina