Conversion Tracking That Connects Every Ad to Real Revenue

AnyTrack connects clicks, conversions, and revenue across ad platforms, affiliate networks, eCommerce checkouts, and CRMs, then sends deduplicated conversion data back to the platforms that need it for smarter bidding.

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Feeding cleaner data to ad platforms for 1,000+ brands

Your conversions are happening. Your ad platforms just can't see them.

Browser-only tracking loses signal to ad blockers, iOS privacy controls, cookie limits, cross-domain hops, and redirects. Industry estimates suggest 20-30% of conversions can disappear before they reach the platforms optimizing your budget.

AnyTrack closes that visibility gap. The Tracking Tag collects first-party click and session data, while server-side sources such as Shopify webhooks, affiliate postbacks, and CRM webhooks send conversions directly into AnyTrack. The result is conversion tracking that matches your checkout and CRM, not just what a browser script happened to report.

Collect. Attribute. Enrich. Deduplicate. Distribute.

Collect every conversion source

Record client-side activity with the Tracking Tag, then ingest Shopify purchases, affiliate network postbacks, CRM lifecycle events, and webhook conversions server-side.

Attribute it to the original click

AnyTrack connects each conversion to the click ID, campaign, source, and session that started the customer journey.

Enrich and deduplicate before delivery

Conversion values, customer identifiers, product data, and platform click IDs are normalized, hashed where required, deduplicated, and sent through each connected platform's Conversion API.

Track every conversion across your funnel

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Set it up once. No code, no developer.

Track every source, not just your website

Your owned pages

The Tracking Tag collects first-party click IDs, campaign parameters, and customer events across your owned pages.

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eCommerce checkouts

Shopify and checkout webhooks send purchase events server-side, so paid platforms still get conversions browsers miss.

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Affiliate networks

Network postbacks return the click ID and payout data to AnyTrack, closing the loop between ad click and sale.

See affiliate tracking

CRM revenue

CRM webhooks turn leads, booked calls, closed deals, and renewals into signals your ad platforms can learn from.

See lead generation

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One revenue number your team can trust

Campaign Report

Compare First Click and Last Click attribution so paid media, affiliate, and CRM teams work from the same revenue data.

Numbers that match

Report on the conversions and values your backend records, instead of reconciling conflicting platform dashboards.

Smarter bidding

Send real conversions to Facebook Ads, Google Ads, TikTok Ads, and every connected ad platform through Conversion API.

No-code setup

Add the Tracking Tag, connect your sources and ad platforms. AnyTrack handles enrichment and deduplication.

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Conversion Tracking Questions

How AnyTrack tracks conversions

See conversion tracking that matches real revenue.

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Customer Stories

See how other marketers achieve growth with AnyTrack

Enhanced DTC Brand's Facebook Ad Campaigns

If you're in need of an easy, economical, and effective tracking solution, AnyTrack should be your go-to. It's all about accurate tracking, which is critical for truly attributing sales.

Overall Rating:

5/5

DTC Brand

Philipp

AnyTrack Positioned an Ad Agency for Success Amid iOS Challenges

AnyTrack delivered exactly what it promised, making tracking accurate and effortless in the face of evolving digital challenges. It’s a must-have for any marketer!

Overall Rating:

4.5/5

CEO of Ad Agency

Rodrigo

Enhanced Conversion Tracking for a Media Buyer

I love the real-time reports! It's amazing what AnyTrack has done for the accuracy of my campaign tracking, making it an indispensable tool for media buyers.

Overall Rating:

4.5/5

Media Buyer specializing in acquisitions

Kenneth

Transformed an eCommerce Marketer's Multi-Channel Tracking

AnyTrack not only provides unparalleled setup and ease of use, but its integration capabilities and conversion accuracy are unrivaled. It’s a must-have for any marketer serious about data-driven growth.

Overall Rating:

5/5

eCommerce Marketer

Roderick

Simplifying Complex Campaigns

Anytrack is almost totally automatic in terms of setup, and its accurate reporting is invaluable. It's the key to a smoother, more productive marketing experience.

Overall Rating:

4.5/5

Affiliate Marketing Agency

Valentina