Ad Networks

Microsoft Ads Integration

+100

Turn Microsoft's high-intent search traffic into measurable revenue. AnyTrack sends accurate first-party conversions to Microsoft Ads, so bidding improves and you see which keywords actually pay.

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14-day free trial · No credit card · Cancel anytime

Feeding cleaner data to ad platforms for 1,000+ brands

What We Deliver

Instant Signals

Feed Microsoft Ads fresh signals in real time via server-side sync. Algorithms learn faster when conversion data arrives in seconds, not hours.

True Conversions

Deduplication ensures Microsoft Ads counts each conversion once. No inflated metrics, no wasted spend chasing phantom results.

Enriched Events

Every event carries revenue, product, and customer context. Microsoft Ads optimizes on value, not just conversion counts.

Resilient Data

First-party collection and server-side tracking bypass blockers and iOS. Microsoft Ads gets signals browsers can't block.

Full Journey

UTMs, landing pages, and touchpoints attached to each conversion. Microsoft Ads sees what drove results, not just that they happened.

Granular Audiences

Build segments from every tracked event across all sources. Microsoft Ads targets precisely with audiences no pixel could create.

Microsoft Ads reaches high-intent searchers, but its bidding is only as good as the conversion data it receives. AnyTrack tracks every conversion server-side, attributes it to the click that drove it, and sends it to Microsoft Ads through the UET Tag with first-party data attached. The result: bids that chase real revenue, keywords you can judge on actual returns, and campaign numbers that match your books.

Stop Losing Microsoft Ads Conversions to Blockers and iOS Restrictions

Connect Microsoft Ads Free

No credit card required · Setup in under 5 minutes · Works with all ad accounts

How Anytrack works

AD OPTIMIZATION

ENRICHED DATA

AD TRAFFIC

PRIVACY-FIRST

100% DATA COVERAGE

CONVERSION DATA

Collecting. Anytrack functions as a no-code, professional-grade pixel installation. We automatically collect all possible events without manual setup actions

Covering. We implement both server-side and client-side tracking simultaneously. This ensures maximum data collection, overcoming ad blockers and browser limitations

Processing. Our proprietary algorithm processes and enriches collected data. We reconstruct fragmented user journeys and restore as much data as possible

Orchestrating. We automatically feed ad platforms with the highest quality data. This optimized data drives match rates and enhances ad performance

How Anytrack works

AD TRAFFIC

Anytrack functions as a no-code, professional-grade pixel installation. We automatically collect all possible events without manual setup actions

PRIVACY-FIRST

CONVERSION DATA

100% DATA COVERAGE

We implement both server-side and client-side tracking simultaneously. This ensures maximum data collection, overcoming ad blockers and browser limitations

Our proprietary algorithm processes and enriches collected data. We reconstruct fragmented user journeys and restore as much data as possible

ENRICHED DATA

AD OPTIMIZATION

We automatically feed ad platforms with the highest quality data. This optimized data drives match rates and enhances ad performance

Features That Drive Growth

UTM & Click IDs

Auto-collect and append UTMs and click IDs so Microsoft Ads ties every conversion to the right ad.

Conversion API

Send events to Microsoft Ads Conversion API server-to-server. Bypass ad blockers, ITP, and cookie loss.

Real Revenue

Feed Microsoft Ads conversion value and funnel step. Its AI bids toward LTV, not cheap clicks.

Multi-Touch Attr

Send first, last, and multi-touch signals so Microsoft Ads sees assists across the funnel.

Offline Sync

Sync phone deals, offline sales, and CRM revenue with Microsoft Ads. Optimize on revenue, not signups.

Cross-Network Data

Enrich Microsoft Ads with signals from every other ad network. See where to scale, where to cut.

Explore all features

Drive Multi-Channel Marketing

One tag. Every ad platform's AI fed in real time.

Faster AI Learning

Real-time, server-side conversion signals reach Google, Meta, and TikTok. Their AI learns what works sooner.

Smarter Audiences

Feed every ad platform first-party customer data. Their AI finds buyers like your best ones.

Closed-Loop ROAS

Every click, lead, and sale tied back to the ad that drove it. One source of truth across your stack.

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AnyTrack on

Simple, Transparent Pricing

Monthly

Annually (get 2 months free)

Free

Prove your tracking works: connect one site, one ad platform, and one conversion source, and see your true ROAS in real time.

/mo

Billed monthly

Start tracking free

Free forever

Features:

5,000 sessions/mo
1 website
1 ad platform integration
1 conversion source
Real-time ROAS reports

Starter

For marketers running paid campaigns on one site. Unlock every integration and send real-time conversions to all your ad platforms.

$100

/mo

Billed monthly

Start tracking free

14 day free trial

All Free features, plus:

100k sessions/mo
All 6 ad platforms
All 100+ integrations
Real-time Conversion API
Real-time audience sync
Automatic deduplication

Frequently Asked Questions

FAQ About the Microsoft Ads and AnyTrack integration

Pricing

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Customer Stories

See how other marketers achieve growth with AnyTrack

Enhanced DTC Brand's Facebook Ad Campaigns

If you're in need of an easy, economical, and effective tracking solution, AnyTrack should be your go-to. It's all about accurate tracking, which is critical for truly attributing sales.

Overall Rating:

5/5

DTC Brand

Philipp

AnyTrack Positioned an Ad Agency for Success Amid iOS Challenges

AnyTrack delivered exactly what it promised, making tracking accurate and effortless in the face of evolving digital challenges. It’s a must-have for any marketer!

Overall Rating:

4.5/5

CEO of Ad Agency

Rodrigo

Enhanced Conversion Tracking for a Media Buyer

I love the real-time reports! It's amazing what AnyTrack has done for the accuracy of my campaign tracking, making it an indispensable tool for media buyers.

Overall Rating:

4.5/5

Media Buyer specializing in acquisitions

Kenneth

Transformed an eCommerce Marketer's Multi-Channel Tracking

AnyTrack not only provides unparalleled setup and ease of use, but its integration capabilities and conversion accuracy are unrivaled. It’s a must-have for any marketer serious about data-driven growth.

Overall Rating:

5/5

eCommerce Marketer

Roderick

Simplifying Complex Campaigns

Anytrack is almost totally automatic in terms of setup, and its accurate reporting is invaluable. It's the key to a smoother, more productive marketing experience.

Overall Rating:

4.5/5

Affiliate Marketing Agency

Valentina