Why Tracking Breaks
Ad blockers strip pixels. Safari and Firefox limit cookies. iOS 14.5 opts users out. The result: ad platforms see partial data and optimize on guesses. AnyTrack fixes this with server-side collection that captures every conversion, identity resolution that connects touchpoints, and Conversion APIs that feed complete data back to ad platforms. Your tracking works. Their AI optimizes on facts.
Core Tracking Capabilities
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Server-Side
Browsers block 30% of pixel events. Capture conversions server-side to bypass ad blockers and privacy restrictions for complete data accuracy.
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Journey Tracking
See every touchpoint from first click to final conversion. Map the complete customer path across all channels, sessions, and devices.
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ROAS Tracking
Connect ad spend to actual revenue in real time. Know which campaigns profit and which drain budget before you overspend.
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Multi-Step Events
Track leads, purchases, and recurring sales as separate goals. Get full-funnel visibility from first touch to lifetime value.
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First-Party Data
Privacy laws killed third-party cookies. Collect first-party data server-side to maintain accurate tracking while staying compliant.
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No Redirects
Redirects slow pages and get blocked. Track conversions directly without redirect chains that lose clicks and hurt load times.
Integration
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No-Code Setup
No developers needed. Connect platforms and configure events in minutes through a visual interface—start tracking the same day.
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300+ Integrations
Connect your entire marketing stack without custom code. Ad networks, CRMs, eCommerce platforms, and analytics tools—all pre-built.
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Conversion APIs
Feed Facebook, Google, and TikTok via Conversion APIs. Bypass browser limits and boost Event Match Quality for better optimization.
Data Orchestration
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Data Harmonization
Different platforms send data in different formats. AnyTrack standardizes everything into a consistent schema for reliable analysis.
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AnyTrack ID
Generate a persistent identifier for each visitor. Track users across sessions, devices, and domains without losing attribution.
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Identity Resolution
Match anonymous visitors to known customers. Unify profiles across channels and devices for a single view of each buyer journey.
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Data Recovery
Ad blockers and browser restrictions drop events. Server-side capture recovers conversions that client-side pixels miss entirely.
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Deduplication
Duplicate events inflate reports. Automatic deduplication ensures each conversion counts exactly once across all connected platforms.
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Real-Time Data
Waiting hours for data means slow decisions. Process conversions instantly so you can act on performance while campaigns run.
How Anytrack works
How Anytrack works
Automated Optimization
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Auto-Optimization
Feed ad platforms real-time conversion data. Their AI optimizes targeting and bidding based on actual results, not estimated clicks.
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Rich Conversion Data
Send values, products, and customer data with each conversion. Give ad platforms the context they need for smarter bid optimization.
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Cross-Network Data
Share conversion data across networks. A Facebook sale enriches Google targeting—all platforms benefit from combined audience signals.
Privacy and Compliance
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Privacy-First
GDPR and iOS 14.5 changed tracking rules. Stay compliant using first-party data and server-side methods that respect user privacy.
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Cookieless Tracking
Third-party cookies are dying. Track users accurately without cookies using server-side identifiers and first-party data collection.
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iOS 14.5+ Ready
Apple's ATT framework blocks app tracking. Server-side Conversion APIs capture iOS conversions that pixels can no longer see.
Affiliate Marketers
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AutoTag
Tag all affiliate links automatically to match network requirements. Set up once, track everything—no manual work, no missed data.
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AutoTrack
Capture outbound clicks, form submissions, and key events automatically. No manual event setup—tracking starts when you connect.
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AutoScan
Scan your site to verify all affiliate links are tagged correctly. Find missing tracking before it costs you commissions.
Advanced Capabilities
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Cross-Device
Users switch between phone and desktop. Track the same person across devices for accurate attribution on multi-device journeys.
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Custom Postbacks
Receive conversion data from external platforms via postback URLs. Connect any system that supports server-to-server callbacks.
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Event Mapping
Map events to a unified schema that works across all platforms. One conversion definition everywhere—consistent data, simpler setup.
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Webhooks
Send conversion data to any system via webhooks. Connect CRMs, data warehouses, Slack, or thousands of apps through Zapier.
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Cross-Domain
Track users across multiple domains without losing data. Landing pages, checkouts, and conversions stay connected in one journey.
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Offline Conversions
Sales that close offline or in CRMs still started with ads. Send offline conversions back to ad platforms to show true ROAS.
Frequently Asked Questions
Is AnyTrack for me?
Affiliate marketers tracking across domains and networks. E-commerce stores losing conversions to iOS 14.5 and ad blockers. Lead gen companies connecting CRM data to ad platforms. Agencies managing tracking for multiple clients. If you run paid ads and need accurate attribution, AnyTrack fills the gaps your current setup misses.
Ad platforms optimize based on the data they receive. When pixels miss 30% of conversions, algorithms optimize on incomplete information. AnyTrack sends every conversion via server-side APIs, so Facebook, Google, and TikTok see your actual results. Better data in means better optimization out.
No. The platform uses visual configuration—connect platforms, map events, and start tracking without writing code. Most users complete setup in under an hour. If you can click through a wizard, you can run AnyTrack.
Three things: automation, server-side focus, and data orchestration. Other tools require manual event tagging and developer setup. AnyTrack detects events automatically. Other tools rely on pixels. AnyTrack captures data server-side where browsers can't block it. Other tools send data to one destination. AnyTrack routes conversions to all your ad platforms from one source of truth.
What can I do with AnyTrack?
AnyTrack tracks every touchpoint—ads, organic, email, direct—and connects them to conversions regardless of where they happen. Customer clicks Facebook ad, browses on mobile, buys on desktop a week later? AnyTrack links the journey and attributes the sale correctly across all platforms.
Yes. AnyTrack tracks clicks, form submissions, purchases, recurring payments, and custom events you define. Each event can be mapped to different ad platform conversions, so a form fill sends to Facebook as a Lead and to Google as a Submit Form action.
Directly. AnyTrack feeds enriched conversion data to ad platforms—purchase values, customer IDs, product data—so their algorithms optimize on complete information. Users typically see 15-30% ROAS improvement within 90 days from better signal quality alone.
Yes. Server-side tracking bypasses browser-level restrictions. Conversion APIs send data directly to ad platforms without relying on cookies or pixels that get blocked. AnyTrack was built specifically for post-iOS 14.5 tracking challenges.
Setup and Integration
Most users connect their first integration in under 15 minutes. Full setup across multiple platforms typically takes 1-4 hours depending on complexity. No developers required—everything configures through the dashboard.
Over 300 integrations: Facebook, Google, TikTok, Microsoft, native ad networks, Shopify, WooCommerce, ClickBank, major affiliate networks, HubSpot, GoHighLevel, and more. If a platform supports webhooks or has an API, AnyTrack can connect to it.
No. The tracking script is under 30KB and loads asynchronously. Server-side tracking happens after page load, so it adds zero latency to user experience. Your site speed stays the same.
Yes. AnyTrack runs alongside your current pixels and analytics. It doesn't replace Google Analytics or your existing Facebook Pixel—it supplements them with server-side data and fills the gaps they miss.
Pricing
Plans are based on monthly tracked sessions and connected websites. Starter at $100/month, Personal at $150/month, Advanced at $300/month. Enterprise pricing available for high-volume accounts. All plans include full feature access.
Tracking continues without interruption. Overages are billed at the end of your billing cycle based on published rates. You'll see usage in your dashboard so there are no surprises.
Yes. 14 days with full access to all features. No credit card required to start. Connect your platforms and see results before you commit.
No. Monthly and annual plans available, both cancel anytime. Annual plans save 20%. No setup fees, no cancellation penalties.
See how other marketers achieve growth with AnyTrack
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Enhanced DTC Brand's Facebook Ad Campaigns
Overall Rating:
5/5
DTC Brand
Philipp
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AnyTrack Positioned an Ad Agency for Success Amid iOS Challenges
Overall Rating:
4.5/5
CEO of Ad Agency
Rodrigo
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Enhanced Conversion Tracking for a Media Buyer
Overall Rating:
4.5/5
Media Buyer specializing in acquisitions
Kenneth
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Transformed an eCommerce Marketer's Multi-Channel Tracking
Overall Rating:
5/5
eCommerce Marketer
Roderick
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Simplifying Complex Campaigns
Overall Rating:
4.5/5
Affiliate Marketing Agency
Valentina
