How It Works
One Tag. Every Conversion. Every Ad Platform.
AnyTrack tracks each conversion where it happens, then sends it, enriched, to each ad platform's Conversion API in real time.
Shopify 
ClickBank 
HubSpot 
Meta CAPI 
Google Ads 
TikTok 
Purchase attributed Purchaser audience synced No credit card required
The Workflow
Five Steps to Closed-Loop Tracking
Set it up once. AnyTrack then tracks, cleans, and sends your conversions on its own.
Setup · one time Install the Tracking Tag
A one-time, no-code action. Add one snippet to your site, then connect your conversion sources and ad platforms.
- Go live today. Most setups take less than 5 minutes, with no dev sprint and no wait on engineering.
- No developer needed. Anyone on your marketing team can install the tag and connect integrations.
- One tag per site. The same Tracking Tag runs on every page of your funnel and loads each connected ad platform's pixel.
<!-- one-time setup --> <script src="cdn.anytrack.io/tag.js"></script>
Store
Connected
Ad accounts
Connected
CRM & funnels
Connected
Collect Track Events: Client + Server
The Tracking Tag tracks sessions and clicks in the browser, where blockers can still stop it. Conversions come in server to server, so no browser can drop them.
- Server-side conversions. Your store, CRM, or affiliate network sends each sale or lead to AnyTrack. Ad blockers can't stop it.
- Click ID across domains. AutoTag adds the click ID to checkout, form, and affiliate links, so each conversion matches its ad click.
- First-party data. The Tracking Tag sets its cookie on your own domain, and AnyTrack stores every event in its Data Store.
1 unified event 
Process Run It Through the Data Engine
AnyTrack removes duplicates, links each visitor across sessions with Identity Resolution, adds hashed customer data, and attributes the conversion to its ad click.
- Higher match rates. Hashed email, phone, and click IDs raise Event Match Quality, so platforms match more conversions.
- Recovered attribution. A buyer who comes back days later without UTMs still credits the campaign, matched by cookie or email.
- No double counting. When the Tracking Tag and a webhook report the same sale, AnyTrack merges them and sends one conversion.
DataEngine DeduplicateResolveEnrichAttribute
Distribute Feed Each Conversion API , Live
On Starter and above, AnyTrack sends each mapped event to the Conversion API of every connected ad platform in real time, with hashed customer data and the platform click ID.
- Smarter bidding. Bidding learns from the sales, closed deals, and commissions your pixel misses, with their values.
- Lower cost per conversion. Conversions the browser pixel missed now reach the platform, so it bids on a fuller count.
- Always on, hands-off. Conversions flow automatically, with no CSV exports and no manual uploads.
Google Conversion API
live
Meta Conversion API
live
TikTok Conversion API
live
Outcome Scale on Accurate Data
The platforms' AI now optimizes on your real conversions. The Campaign Report shows spend and revenue for each campaign, ad set, and ad.
- ROAS on real revenue. AnyTrack calculates ROAS from the spend synced from each ad platform and the revenue it tracked.
- Scale with confidence. See which campaigns drive revenue, then move budget to them.
- One source of truth. Paid, organic, email, and referral traffic in one report. Conversions credit the first or last ad click.
Faster AI learning 
Better audiences 
Clear reporting Scale with confidence The payoff: less guessing, more ROAS.
Faster AI Learning
Conversions reach each Conversion API in real time, so bidding learns while the campaign runs.
Closed-Loop ROAS
Sales, leads, and commissions tied back to the ad click that drove them, through the click ID.
Smarter Audiences
Mapped events reach every connected ad platform, so each one builds retargeting and lookalike audiences.