E-Commerce
WooCommerce Integration



+


AnyTrack's WooCommerce plugin sends every product view, cart event, and order server-side to Meta, Google, and TikTok.
Feeding cleaner data to ad platforms for 1,000+ brands
What We Deliver
One Source of Truth
Reconcile WooCommerce orders with what Meta and Google claim. Stop scaling on numbers that don't match.
Closed-Loop ROAS
Real WooCommerce revenue flows back into Google, Meta, and TikTok. Their AI bids on buyers, not browsers.
First-Party Signals
WooCommerce purchases recovered server-side, intact through iOS, ad blockers, and cookie restrictions.
Every Sale Credited
Paid, organic, email, affiliate. Every WooCommerce sale tied back to the campaign that earned it.
Live in One Click
Connect WooCommerce without a developer. Tracking, deduplication, and ad-platform sync, all handled.
Privacy-Era Ready
iOS, ITP, cookie deprecation. WooCommerce attribution stays intact where browser tracking gives up.
WooCommerce
Meta says 80 orders, WooCommerce shows 40, and you're tuning campaigns on the gap. AnyTrack's WooCommerce plugin tracks every event server-side (ViewContent, AddToCart, InitiateCheckout, Purchase) and pushes them to Meta, Google, TikTok, and Microsoft Ads with hashed customer data and full order details. Attribution survives ITP, ad blockers, and cross-device sessions, so bidding signals match what your store actually banked.
How AnyTrack Works








How AnyTrack Works
Features That Drive Growth
Customer Journey
Track every WooCommerce event: view, cart, checkout, purchase, refund. Zero code.
Server-Side
WooCommerce conversions recovered server-to-server. Survives ad blockers, ITP, and cookie loss.
Conversion API Sync
WooCommerce conversions sent to Meta, Google, TikTok, and Microsoft Ads in real time.
UTM Tracking
UTMs standardized across Google, Meta, TikTok. Every WooCommerce sale tied to a campaign.
Deduplication
AnyTrack reconciles browser, server, and third-party streams. Each WooCommerce sale counts once.
Conversion Mapping
Map WooCommerce events to each ad platform's naming. AddToCart for Meta, add_to_cart for Google.
Connect WooCommerce to Your Ad Platforms
AnyTrack tracks every WooCommerce conversion, attributes it to the ad that drove it, and sends it to your ad platform's Conversion API. Pick your platform below to see how it works.
WooCommerce + Facebook Ads
Sharper targeting, smarter delivery, faster scaling: AnyTrack feeds Meta the enriched first-party conversions its own tracking misses.
WooCommerce + Google Ads
Smart Bidding is only as smart as the data it gets: AnyTrack feeds Google Ads real sales, not proxy clicks, so you scale what actually converts.
WooCommerce + ChatGPT Ads
Feed ChatGPT Ads your real sales: AnyTrack sends each conversion through the Conversion API with the OpenAI click reference, so bidding learns who buys.
WooCommerce + TikTok Ads
Teach TikTok's algorithm who actually buys: AnyTrack sends it accurate real-time conversions, so delivery and audiences improve with every sale.
WooCommerce + Microsoft Ads
Bid on the keywords that actually pay: AnyTrack sends Microsoft Ads accurate first-party conversions for smarter bidding and clear attribution.
WooCommerce + Outbrain
Scale the content ads that make money: AnyTrack attributes every conversion back to the Outbrain campaign that drove it.
WooCommerce + Taboola
Know which content actually converts: AnyTrack sends Taboola real conversion data automatically, so you scale the winners and cut the rest.
WooCommerce + Google Analytics 4
Reports that finally match reality: AnyTrack streams attributed conversions into GA4 across every traffic source.
Drive Multi-Channel Marketing
One tag. Every ad platform's AI fed in real time.
Faster AI Learning
Real-time, server-side conversion signals reach Google, Meta, and TikTok. Their AI learns what works sooner.
Smarter Audiences
Feed every ad platform first-party customer data. Their AI finds buyers like your best ones.
Closed-Loop ROAS
Every click, lead, and sale tied back to the ad that drove it. One source of truth across your stack.
Starter
Ideal for DTC brands with one Shopify or WooCommerce store: plug-and-play ad integrations and real-time attribution across all your marketing channels.
/mo
Billed monthly
All Free features, plus:
-
100k sessions/mo
-
All 7 ad platforms
-
All 100+ integrations
-
Real-time Conversion API
-
Real-time audience sync
-
Automatic deduplication
Personal
Designed for growing brands handling multiple stores and ad networks with scalable tracking and attribution.
/mo
Billed monthly
All Starter features, plus:
-
500k sessions/mo
-
3 websites
-
Cross-domain tracking
-
Google Analytics 4
-
2 outgoing webhooks
-
Custom conversions
-
Custom integrations
Advance
Built for high-volume eCommerce businesses managing numerous stores and ad networks with enterprise-grade data orchestration.
/mo
Billed monthly
All Personal features, plus:
-
3M sessions/mo
-
10 websites
-
10 team members
-
Unlimited Conversion API
-
Multiple ad accounts
-
Dedicated support
Starter
Ideal for DTC brands with one Shopify or WooCommerce store: plug-and-play ad integrations and real-time attribution across all your marketing channels.
/mo
Billed monthly
All Free features, plus:
-
100k sessions/mo
-
All 7 ad platforms
-
All 100+ integrations
-
Real-time Conversion API
-
Real-time audience sync
-
Automatic deduplication
Personal
Designed for growing brands handling multiple stores and ad networks with scalable tracking and attribution.
/mo
Billed monthly
All Starter features, plus:
-
500k sessions/mo
-
3 websites
-
Cross-domain tracking
-
Google Analytics 4
-
2 outgoing webhooks
-
Custom conversions
-
Custom integrations
Advance
Built for high-volume eCommerce businesses managing numerous stores and ad networks with enterprise-grade data orchestration.
/mo
Billed monthly
All Personal features, plus:
-
3M sessions/mo
-
10 websites
-
10 team members
-
Unlimited Conversion API
-
Multiple ad accounts
-
Dedicated support
Frequently Asked Questions
FAQ about the WooCommerce and AnyTrack integration
ViewContent, AddToCart, InitiateCheckout, AddPaymentInfo, Purchase, and Upsell events from your WooCommerce store. The Tracking Tag collects browser-side events; server-side events fire when the order is completed and are sent to your connected ad platforms via Conversion API.
Is AnyTrack for me?
eCommerce marketers who run paid ads for their own store, from a solo shop to a high-volume brand. AnyTrack ties each order to the ad that earned it and sends it to every connected ad platform.
The Campaign Report shows which campaigns drive sales and revenue, with a First and Last Ad Click attribution toggle. AnyTrack also sends each conversion to your ad platforms, so their bidding learns from real outcomes.
Yes. Setup is no-code: add the Tracking Tag, connect WooCommerce, and choose which events each ad platform receives.
AnyTrack stores every event before it sends it. When WooCommerce reports an order days after the click, AnyTrack still has the original ad click and sends it with the conversion. Tools that only forward events lose that context.
Pricing
Plans are priced by monthly sessions and properties. The Free plan includes 5,000 sessions, and paid plans start at $100/month. See pricing for each plan's limits.
Paid plans keep tracking, and AnyTrack bills the extra sessions per 1,000: $0.40 on Starter, $0.30 on Personal, and $0.20 on Advance. The Free plan stops tracking at its limit of 5,000 sessions.
Yes. Pick Starter, Personal, or Advance, and you get a 14-day free trial of that plan. The trial needs your payment details. You aren't charged during the trial, and you pay nothing if you cancel before it ends. Or start on the Free plan: it costs nothing and needs no credit card.
No. Plans bill monthly or yearly. You can cancel at any time and move between paid plans from your dashboard.
See how other marketers achieve growth with AnyTrack
+
Enhanced DTC Brand's Facebook Ad Campaigns
Overall Rating:
5/5
DTC Brand
Philipp Orel
+
AnyTrack Positioned an Ad Agency for Success Amid iOS Challenges
Overall Rating:
4.5/5
CEO of Ad Agency
Rodrigo Rumjanek
+
Enhanced Conversion Tracking for a Media Buyer
Overall Rating:
4.5/5
Media Buyer specializing in acquisitions
Kenneth
+
Transformed an eCommerce Marketer's Multi-Channel Tracking
Overall Rating:
5/5
eCommerce Marketer
Roderick Sherwood
+
Simplifying Complex Campaigns
Overall Rating:
4.5/5
Affiliate Marketing Agency
Valentina