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Want to make the most of AnyTrack? Find complete guides to all the AnyTrack features, with detailed walk-troughs, tips and tricks to to leverage your traffic data.

220 roller Coaster
Product
Laurent Malka

How to Track 2020 Roller-coaster?

Wrapping up 2020 is not going to look like last year, and by a looong shot!
2020 was by far one of the strangest, challenging, and interesting year.

What is a postback URL in digital advertising
Data Driven Marketing
Laurent Malka

The Postback URL Ultimate Guide

A Postback URL (AKA server to server pixel) is used in digital marketing to pass conversion data between a merchant and a marketer.

anytrack pricing
Product
Laurent Malka

Why and how we updated AnyTrack pricing.

It’s been about 6 months since AnyTrack platform is up and running, and it’s time to make some pricing adjustments. Don’t worry tough. You’re going to pay less and get more.

track offline conversions with zapier
Integrations
Laurent Malka

How to track offline conversions using Zapier

When your advertiser or merchant doesn’t support any form of postback tracking, your last option is to import manually the conversions into your marketing system. AnyTrack lets you use Zapier in order to automate offline conversion tracking.

What are webhooks?
Product
Laurent Malka

What are webhooks?

Webhooks are notifications that applications like Mailchimp, can post to an URL. These notifications carry data, which you can then import into other applications.

Conversion tracking explained
Product
Laurent Malka

Conversion Tracking: Complexity or Complication?

Conversion tracking is the most important measurement that helps digital marketers optimize their campaigns. This post will help you understand the tracking challenges and solve them with a single line of code!

How to Track affiliate conversions in Google Ads
Product
Laurent Malka

Google Ads Conversion Tracking For Affiliates

Google Ads tracking for affiliates is a huge challenge for affiliate marketers. This post will show you how to track affiliate conversions in google ads without adding the google ads tracking code or google analytics on the offer thank you page.

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