Analytics
Google Analytics Integration
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Enhance your marketing insights with real-time conversion tracking and deep analytics integration.
Feeding cleaner data to ad platforms for 1,000+ brands
What We Deliver
Instant Signal Sync
Capture Google Analytics conversions server-side and forward them to every ad platform in real time.
Enriched Events
Every Google Analytics event carries revenue, product, and customer context. Ad-platform AI optimizes on value, not clicks.
Closed-Loop ROAS
Google Analytics revenue flows back into Google, Meta, and TikTok. Their AI finds more of your best customers.
Google Analytics
The AnyTrack Google Analytics integration enables comprehensive conversion tracking via server-side API connections and client-side tracking. AnyTrack automatically captures conversions from over 100 third-party platforms—including affiliate networks, eCommerce platforms, CRMs, and APIs—and streams this data directly to your Google Analytics account using the Measurement Protocol. This creates a unified view of your customer journey by connecting offline conversions with online touchpoints, while automatically formatting conversion goals for seamless Google Ads optimization and retargeting audience creation.
How Anytrack works
How Anytrack works
Features That Drive Growth
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One-Tag Setup
Connect Google Analytics to your entire ad stack without code. Live in minutes.
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Customer Journey
Every click, lead, checkout, and Google Analytics sale on one timeline. No touchpoint missed.
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Rich Signal Feed
Enrich ad platforms with granular Google Analytics purchase data. Bidding learns on real revenue.
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Real-Time Routing
Google Analytics events flow into every ad platform's Conversion API in real time. Late data loses bidding.
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Identity
Match buyers across devices and sessions on Google Analytics. Better signals, lower CPA.
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Server-Side
Bypass iOS, ad blockers, cross-domain breaks. Google Analytics signals reach ad platforms. GDPR-aligned.
Drive Multi-Channel Marketing
One tag. Every ad platform's AI fed in real time.
Faster AI Learning
Real-time, server-side conversion signals reach Google, Meta, and TikTok. Their AI learns what works sooner.
Smarter Audiences
Feed every ad platform first-party customer data. Their AI finds buyers like your best ones.
Closed-Loop ROAS
Every click, lead, and sale tied back to the ad that drove it. One source of truth across your stack.
Starter
For marketers who need plug-and-play integrations, real-time attribution, and multi-channel ads integrations.
/mo
Billed monthly
Features:
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Includes 100k sessions/mo
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1 Website
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All Ads Integrations
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All Standard Integrations
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All Conversions API (CAPI)
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Real-time CAPI sync
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Real-time Audience sync
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Cross-platform tag management
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Server-side and cookieless tracking
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Conversion event mapping
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Identity resolution
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Redirectless tracking
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Enhanced conversions (Meta, Google)
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Landing page and campaign reports
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One click integrations with +100 platforms
Personal
Ideal for growing companies that need more in-depth analytics and custom tracking to drive marketing strategies.
/mo
Billed monthly
All Starter features, plus:
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Includes 500k sessions/mo
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3 Websites
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Google Analytics (GA4)
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2 Webhooks (Outgoing)
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Custom integrations
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Custom Client Side Tracking
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Cross domain tracking
Advance
Designed for established businesses, this The perfect plan offers advanced analytics, A/B testing, integrations with third-party tools.
/mo
Billed monthly
All Personal features, plus:
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Includes 3M sessions/mo
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10 Websites
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Unlimited Conversion API integrations
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Webhooks configurations
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Dedicated support
Extra features
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Extra website $30/mo
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Priority Beta Access
Starter
For marketers who need plug-and-play integrations, real-time attribution, and multi-channel ads integrations.
/mo
Billed monthly
Features:
-
Includes 100k sessions/mo
-
1 Website
-
All Ads Integrations
-
All Standard Integrations
-
All Conversions API (CAPI)
-
Real-time CAPI sync
-
Real-time Audience sync
-
Cross-platform tag management
-
Server-side and cookieless tracking
-
Conversion event mapping
-
Identity resolution
-
Redirectless tracking
-
Enhanced conversions (Meta, Google)
-
Landing page and campaign reports
-
One click integrations with +100 platforms
Personal
Ideal for growing companies that need more in-depth analytics and custom tracking to drive marketing strategies.
/mo
Billed monthly
All Starter features, plus:
-
Includes 500k sessions/mo
-
3 Websites
-
Google Analytics (GA4)
-
2 Webhooks (Outgoing)
-
Custom integrations
-
Custom Client Side Tracking
-
Cross domain tracking
Advance
Designed for established businesses, this The perfect plan offers advanced analytics, A/B testing, integrations with third-party tools.
/mo
Billed monthly
All Personal features, plus:
-
Includes 3M sessions/mo
-
10 Websites
-
Unlimited Conversion API integrations
-
Webhooks configurations
-
Dedicated support
Extra features
-
Extra website $30/mo
-
Priority Beta Access
Frequently Asked Questions
FAQ About Google Analytics
Is AnyTrack for me?
Whether managing PPC, social, or display ads, you will thrive with AnyTrack. If you want better tracking and ROI, we've got you covered.
AnyTrack provides detailed multi-channel attribution, showing exactly which campaigns drive leads and sales, so you can optimize results fast, and according to each stage of your funnels.
Absolutely! AnyTrack is designed for easy, no-code setup, so you don't need technical expertise to get started. Our platform does the heavy lifting, allowing you to focus on growing your leads.
While many tools promise seamless tracking, few truly deliver. AnyTrack stands out by automating the entire process — from Google Analytics integration to data syncing and attribution — across all channels. We make sure your data is accurate, up-to-date, and actionable, eliminating the manual work that slows you down.
Pricing
AnyTrack offers tiered pricing based on your data volume and the number of website you connect to your account. Plans scale as your business grows.
Your tracking won't stop! Additional sessions are billed at the end of your cycle according to our rate card.
Yes! Try AnyTrack free for 14 days with full access to all features and see the results for yourself.
No. Our plans are flexible, with monthly or yearly options. Cancel or downgrade anytime with no long-term commitments.
See how other marketers achieve growth with AnyTrack
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Enhanced DTC Brand's Facebook Ad Campaigns
Overall Rating:
5/5
DTC Brand
Philipp
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AnyTrack Positioned an Ad Agency for Success Amid iOS Challenges
Overall Rating:
4.5/5
CEO of Ad Agency
Rodrigo
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Enhanced Conversion Tracking for a Media Buyer
Overall Rating:
4.5/5
Media Buyer specializing in acquisitions
Kenneth
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Transformed an eCommerce Marketer's Multi-Channel Tracking
Overall Rating:
5/5
eCommerce Marketer
Roderick
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Simplifying Complex Campaigns
Overall Rating:
4.5/5
Affiliate Marketing Agency
Valentina
